Tuesday, August 5, 2008

Creative Capitalism

Is being a profitable company and being socially responsible mutually exclusive?
Can companies add to their bottom line from doing work that makes people better off?
These are the questions asked by Bill Gates in his powerful essay on TIME magazine on Creative Capitalism.

I believe helping the less fortunate should not be the responsibility of the government or the non profit organisations. According to Mr Gates, it is not a far fetched dream for companies to improve society and make a profit at the same time.

It is really inspiring that the world's richest man is retiring from his job to concentrate on improving the lives of those in need. But can this man, who made his billions from computer software, solve something that the most complex software cannot solve?

Some times, while spending so much time and effort on my job, it's refreshing and a good wake up call to read an article that challenges the conventional thinking, rules and doing business. This article made me pause and think, what have I achieved? Is that something I want to achieve?

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